What does it mean to really be there for a client? At TechComms, we pride…
Hot media topics driving b2b tech PR efforts right now
At TechComms, we have a distinct vantage point when it comes to what topics are…
When it comes to evolving technology trends, Let b2b tech PR take the lead
With PR at the very top of a company’s sales funnel, we often forge…
Why PR measurement matters
It is essential to measure your public relations (PR) programme to enable you to measure,…
How to be a happy PR
In theory, do what you love, love what you do is a no-brainer, but in…
Give it Time: Use the power of patience for PR success
Instant gratification has infiltrated our collective consciousness and our “want it now, get it now”…
The top 4 reasons to invest in a b2b tech PR programme
Perhaps you’re on the fence about whether or not to hire a b2b tech PR…
Myth busting: No such thing as a summer slowdown in PR
True: It is summer holiday time. False: No PR work is getting done. It wasn’t…
How I learned to stop worrying about robots
Recent advances in Artificial Intelligence (AI) have raised questions about whether robots could eventually do…
We need to talk about Kiran – tackling diversity in PR
In order to show true leadership, tackling the diversity challenge is crucial for the PR…