On Wednesday, 7 February 2024, at 13:30-14:30 (1.30-2.30pm) our very own Saverio Romeo, who is…
Remove ‘tech speak’ from your b2b tech pr communications to create more engagement with your target audience
As a B2B tech PR agency, we’ve had the good fortune to work with many…
A great resolution for 2023: Start that blog!
With 2022 firmly in the rear-view mirror and 2023 beginning to take shape, we’re taking…
Audio long read: Why your business needs it
Do you ever wonder if your b2b content creation is even being read? We sure…
Getting graphic: How journalists are embracing multimedia to inform and extend their stories
Today’s journalists are in fierce competition for readers’ attention. Let’s face it: Content is becoming…
b2b analyst relations: How important is it to a successful communications strategy?
When you’re making a cake, you need more than one ingredient and this is the…
Create live stream content that connects to your audience in four easy steps
Thanks to the wonders of technology and top quality cameras, anyone with a smartphone can…
Guest Blog: How to work with the IT channel media
The IT channel can be a confusing subject to many people, even tech PRs. It…
How to simplify your content strategy
We’re feeling the spring vibes around here and that means we’ve got spring cleaning and…
Owned content + earned media: Why you need both for effective PR
If you’ve been asking yourself: Why do we still need a public relations (PR) programme…