Mobile World Congress 2024: Innovation on full display 

One of the year’s biggest conferences—GSMA’s MWC 2024— is set to kick off this week 26-29 February in Barcelona. We’ve attended for the last ten years, and we always come home inspired by all the innovation we’re in the midst of during this event.  

This year the topic of AI is all over the agenda. We’ll be hearing from some of the biggest brands in telco as well as meeting with analysts to get their take on this disruptive and transformative technological advancement.

We can’t wait to learn more about how embedded AI and generative AI are changing the game for the telecommunications industry. And how digital connectivity will become even more pervasive as companies continue to rollout 5G and beyond (Advanced-5G) setting the stage for an exciting future for human connections.

Our best tips for making the show a success:

  • Wander the show floor with an open mind and a sense of wonder and discovery.
  • Plan out the keynotes you want to attend.
  • Pre-arrange meetings with partners, customers, media, and analysts. Our team can help with this!
  • Attend networking events, they’re truly one of the best ways to make great connections.
  • Hydrate and rest so you don’t run out of energy!

Come join us in Barcelona. We hope to see you there.