Is your company thinking of going public one day? Or, have you already started down…
AR
Discover TechComms – our musings of the last year, and how businesses can build trust with their clients and use PR in times of crisis
Lisa Perry on podcast As we kick-off the New Year, we’re excited to launch our…
b2b analyst relations: Are industry analysts still influential?
We are often asked by clients whether working with industry analysts is a worthwhile investment…
b2b analyst relations: The dos and don’ts of analyst briefings – Part Two
There is often confusion on what the difference is between AR and PR and how…
b2b analyst relations: The dos and don’ts of analyst briefings – Part One
We are often asked by our clients what the dos and don’ts of analyst briefings…
b2b analyst relations: How analysts work and common misconceptions
The role of b2b tech PR is to understand not just client marketing strategies but…
9 top tips for brilliant b2b analyst relations
Industry analysts are market experts who play a highly influential role in b2b technology purchasing…